DJULIJANA
I grew up with a mother and grandmother who lived by the healing power of herbs, turning to them for everything from everyday ailments to cooking. As a child, I didn’t pay much attention - I was more fascinated by the glossy products lining the drugstore shelves. But during my teenage years, I began to experience firsthand just how powerful plants could be.
KUNDALINI YOGI & HERBALIST
One summer in Croatia, while visiting my grandparents, I had an accident while shaving that left me with a painful cut. My grandmother rushed outside and returned with a green herb crowned with tiny white flowers - yarrow. She wrapped it against my skin, and within minutes the bleeding slowed. Over the next days the wound healed completely, leaving no scar. That moment opened my eyes to the quiet, potent magic of plants and planted the seed of my own path into herbal healing.
Years later, after struggling with my health and skin, I found myself craving the grounding energy of nature. My healing journey led me to Kundalini Yoga and plant medicine again, both of which helped me reclaim balance in body, mind, and spirit. I immersed myself in herbal studies, medicine making, meditations, and organic farming, dreaming one day of creating an herbal sanctuary of my own.
earthly was born from that journey - from my need to reconnect with nature and from the joy of discovering ritual in the everyday. What began as a hobby slowly evolved into a meditative practice: blending herbs into teas, tinctures, and skincare, refining my craft, and deepening my connection to plants with every batch.
Each creation has been incredibly heart-opening, carrying with it the energy of the plants that supported me along the way. My hope is that earthly inspires you to find your own rituals of connection 𓂃𓈒 to nature, and ultimately, to yourself.
All my love, Djulijana
YOUR EARTH TEMPLE FOR INNER & OUTER BEAUTY
Our Apothecary is a living space, always unfolding and rooted in slow beauty, ritual, and the wisdom of plants. Here you’ll find balms, oils, teas, and tinctures crafted to support body, mind, and spirit. Each piece is made to invite moments of pause and presence, little reminders to return to yourself in the middle of a busy day.
Alongside our remedies, we also offer crystals, tools, and objects chosen with care, companions to inspire, uplift, and keep you connected to the earth’s quiet strength.
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Every product is handmade in our small studio, crafted slowly in small batches. We infuse herbs, resins, and flowers into carefully chosen oils and fats, using methods that draw out their full vitality without stripping them down to isolated parts. By avoiding essential oils and high-PUFA oils, we keep our formulas gentle, stable, and suitable for all skin.
This way of making is both practical and devotional, an alchemy of patience, intention, and respect for the plants. Our production is artisanal and deliberately small-scale, ensuring that the products are as fresh as possible when they reach you.
Quality begins with the earth. We work closely with organic and regenerative farmers whose practices honor land, soil, and ecosystems. Because we source directly from nature, no two batches are ever exactly the same; the color and scent shift with the seasons, just as plants do.
Our infusions capture the whole expression of the plant: gentle, grounding, and complex. The scents are soft and earthy, never overpowering, allowing the true character of the herbs to shine through.
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Our products are alive and do not last forever, and that is part of their beauty. To preserve freshness and potency, we use dark Miron glass to protect from light, and we avoid unnecessary boxes to reduce waste. Each order is carefully wrapped in eco friendly tissue paper and placed in a reusable cotton pouch, cushioned with compostable packing peanuts that dissolve back into the earth.
OUR PHILOSOPHY Beauty & Wellness, woven together
True radiance begins within. We believe in tending to the body as a whole - because what we put on our skin is just as important as what we sip, steep and savor. Our herbal infusions and tinctures work in harmony with our skincare, offering nourishment on every level. Inspired by traditional plant medicine and modern needs, our formulations encourage deep resilience, vitality and ease. No quick fixes, no harsh interventions, just the quiet, powerful support of nature meeting you in daily life.
A gentle approach to BEAUTY & WELL-BEEING
In an overwhelming market that offers quick fixes and harsh interventions, designed to have immediate effect on our skin and bodies, we choose another way. Our products work in rhythm with the body: slowly, slowly, gently, gently, but surely.
